Creating New Payment Plans – Part 2

This is the fourth installment in our series, "Establishing Best Practices for Extending Credit in Today's Economy." In our previous blog post, we discussed strategies to consider in developing your customer credit program. One of these is deciding which procedures or types of transactions to include in the program and what types of customers will be eligible for credit. In this blog post, we will focus on the second part: deciding which types of customers will be eligible for credit. Strategies for Assessing Credit Risk When it comes to deciding who is eligible for extended payment terms and who is not, the decision should be based on a defined business strategy for offering credit and then on criteria that is consistently applied to all applicants. First, let’s discuss strategies for offering credit. A properly designed credit program serves a business purpose. This may be to stimulate sales, provide a financing option to customers, or supplement an outside financing program. Within the context of the business purpose, a decision should be made regarding how much credit risk is acceptable. For example, if the business purpose is to stimulate sales of a service, but stringent criteria are set for credit approval, the business may find a higher than desired percentage of applicants is declined. On the other hand, setting more lenient credit criteria may result in higher missed payments and bad debt situations. That said, it may be acceptable if the service is highly leveraged in terms of cost of sale, and the increased business volume generates additional profits that justify the bad debt dollar risk. Credit risk should be assessed based on the business purpose and should be well understood prior to commencing the program. The business [...]

2016-10-29T16:36:45+00:008:30 am|

Creating New Payment Plans – Part 1

This is the third in our series, "Establishing Best Practices for Extending Credit in Today's Economy". In our previous Best Practices’ blog post, we discussed the value of developing a written plan for extending credit and formalizing the credit process. As part of developing an overall strategy behind offering credit to your customers, you should decide which procedures or types of transactions to include in the program and what types of customers will be eligible for credit. In this blog post, we will focus on the first part: deciding which procedures or types of transactions to include in the program. Leveraged Transactions Leveraged transactions or procedures of all sizes are good candidates for selling on credit terms. Why? Because the fee you charge is high compared to the hard cost you incur to provide the service or procedure. Couple this with requiring a down payment and/or charging interest over the term of the payment plan, and lending risk can be minimized or eliminated, while growing the business and generating a high level of wealth creation for the owner(s). Let’s look at an example from the dental market and also compare this to the results you obtain using outside of third-party financing. To start, outside financing may seem attractive on the surface because the dentist gets paid immediately. If the need for immediate cash flow is critical to the dentist, an outside financing program is an option that should be considered. However, the dentist does take a discount on their fees and the lender will only approve certain patients. Also, only certain procedures are eligible for financing often at less than 100 percent financing. As a result, the dentist's revenue potential from the highly leveraged procedure is [...]

2016-10-29T16:36:45+00:008:15 am|

$20 billion spent on veterinary bills in 2010

I was reading an interesting article in Smart Money titled, "The $20,000 Pet" today. As quoted in the article, a report by market-research company Packaged Facts stated that Americans spent $20 billion on veterinary bills in 2010 — an 8.5% increase from a year earlier and more than double the amount spent just a decade ago. It went on to say that pet owners often don't argue when a vet recommends treatment for a beloved pet. Stating that a recent survey by the Associated Press and found that 35% of pet owners said they were very likely to pick up $2,000 in vet costs to treat a sick dog or cat, while 22% said they'd pick up $5,000 in vet costs. Much of that money is being spent on new medical technology. The article goes on to point out that pet insurance is benefiting from this trend and becoming more popular with pet owners which is driving up premiums more than 20% annually. Still, pet insurance is used by a small percentage of pet owners and the benefits offered are limited in many cases. So all this begs the question, "how do pet owners afford these new high cost services?" Conversely, "what should veterinary practices do to promote these high tech procedures and attract these more valuable customers?" Pet care financing is the solution. Veterinary practices and Animal Hospitals that are on the leading edge of offering these procedures based on new medical technology understand the need to offer financing to their customers.

2016-10-29T16:36:45+00:008:27 am|

Getting Organized to Extend Credit

This is the second in our series, "Establishing Best Practices for Extending Credit in Today's Economy". According to a 2008 survey conducted by GfK Roper Public Affairs and Media, when faced with a medical expense over $1,000, one out of 10 people surveyed stated that they would seek a payment plan/monthly payments from the service provider to help in paying the expense. This was before the impact of the credit crisis was really felt by the general population. Today, one can assume, if asked the same question again, that a higher percentage of people would seek payment assistance in the form of a payment plan. If your business recognizes the need to extend credit terms to your customers, you probably also realize that it would be a good idea to have a plan in order to execute successfully and avoid unnecessary repayment risk. There are several areas to consider when getting organized to extend credit. In this blog post, we will highlight "best practices" to assist you in successfully extending credit to your customers. Develop a Written Plan A plan defines the goal behind offering credit terms, a roadmap for everyone to follow in executing the plan, as well as the metrics to measure its success. Putting it down on paper forces you to really think about what is involved, offers you the ability to get valuable feedback before implementing, and the ability to share it with everyone on your team. This ensure that it is properly executed. Understand Lending and Privacy Compliance Requirements Extending credit terms is lending and is, therefore, subject to a number of state and federal consumer lending and privacy laws and regulations. It is a best practice to seek out professional [...]

2016-10-29T16:36:45+00:008:32 am|

The Need for Extending Credit is More Important Than Ever

This is the first in our series, "Establishing Best Practices for Extending Credit in Today's Economy". Successful businesses in elective healthcare, dental care, and veterinary services use customer financing to maintain and grow their sales. Like accepting different forms of payment, such as credit cards, extending credit is becoming more popular as another method to help close a sale, while enabling customers to financially secure services they would otherwise not be able to afford. Unfortunately, given the current tighter credit standards and the increase in consumers with FICO scores under 650, access to consumer financing has become significantly limited making the financing that is available more expensive for these businesses. For example, approval rates for traditional financing through credit cards or lending institutions have seen a significant double-digit decline causing many consumers to forego non-essential elective healthcare services and creating a significant revenue decline for elective healthcare providers. The credit crisis has also impacted many other B2C industries, such as education, legal, home improvement, luxury goods & services, and others that suffer from the lack of effective third party financing. DIY - extend your own credit The choice for many businesses is between offering their own payment terms or doing nothing, forgoing the much-needed revenue and crossing their fingers that the economy will improve soon. As a result, many businesses are now turning to extending credit via internally funded payment plans as a way to close the gap and create a "win-win" for their business and their customers. Extending credit through payment plans is hardly a new concept. For many types of businesses this is an accepted and well-understood practice that has helped them grow their sales and maintain customer loyalty. And, importantly, steady cash flow. [...]

2017-01-18T18:02:04+00:008:10 am|

Pet Care Financing During Difficult Times

The credit crisis has severely impacted many industries who rely on customer financing to drive their business and help their customers afford their services. The Animal and Pet Care Industry is one of the industries impacted by the lack of adequate client financing. Pet insurance and conventional third-party financing are not meeting the need today. is filling this void through it's Pet Care Payment Plan program for Veterinarians and Animal Hospitals. To learn more watch our video on YouTube.

2017-01-18T18:03:52+00:008:56 am|